كتاب

The Psychology of Salesmanship

William Walker Atkinson applies psychology to selling by examining the minds of seller and buyer, attention, desire, trust, preparation, purchase decisions, demonstrations, objections, and closing.

الفصول

1الفصل 1Psychology in Business○
2الفصل 2The Mind of the Salesman○
3الفصل 3The Mind of the Salesman: Continued○
4الفصل 4The Mind of the Buyer○
5الفصل 5The Mind of the Buyer: Continued